At an affordable price of only S$45, you can get your hands on this magnificent all-you-need-to-know-about-retail book. So don't delay any further, get your copy by sending in your ORDER today!
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Just About Everything A Retail Manager Needs to Know by John Stanley is a book that will....
provide you with a short-cut to all the vital management know-how... and all in one volume.
help you to win over the customer - dozens of strategies to help you attract customers to your store - and to retain their loyalty.
help you to promote your product - dozens of solutions about how to maximise sale of your product through display and promotion.
help you to manage your store - everything from maximising customer flow, to use of colour, merchandising, signage, creating first and last impressions and using background music and aroma.
help you manage your business - with dozens of ideas on developing strategies, setting standards, pricing, stockturns, recruiting, training, shoplifting, handling emergencies and monitoring store safety.
serve either as a crash course on retail management or as a management bible, to be kept near at hand, to refer to whenever you're looking for quick advice about a retail management problem or issue that's currently worrying you.
deliver just about everything you'll need to know about retail management.
